EverPure

Overview

EverPure, a Pentair brand and leader in commercial water filtration solutions, engaged Emily Gore to help strengthen its partner ecosystem strategy and create a repeatable framework for partner growth. The engagement focused on identifying opportunities to improve partner engagement, align internal stakeholders, and establish a clear roadmap for long-term channel success.

The Challenge

EverPure had a strong product portfolio and established partner network but lacked a unified approach for partner engagement, enablement, and growth.

The organization needed to:

• Better understand partner motivations and challenges
• Align internal teams around a common channel strategy
• Identify opportunities to increase partner engagement and loyalty
• Build a scalable framework for future partner marketing investments

My Approach

I led a strategic discovery and ecosystem assessment designed to uncover growth opportunities across the partner journey.

Key responsibilities included:

• Conducting stakeholder interviews and partner research
• Mapping the end-to-end partner experience
• Facilitating strategy workshops with leadership teams
• Identifying engagement gaps and channel opportunities
• Developing a partner growth framework and governance model
• Delivering a multi-phase roadmap for execution and measurement

Results

Business Impact

The engagement provided EverPure with a clear understanding of how to strengthen partner relationships, improve partner experiences, and create a more scalable channel strategy. Leadership gained a practical roadmap for evolving partner programs from tactical activities into a long-term growth engine.

Expertise Demonstrated